How to Grow On Instagram as a Fitness Influencer

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Do you dream of inspiring thousands of people with your fitness journey? Are you looking to become an influencer in the health and wellness industry? Do you have a passion for helping others reach their own health goals while building an online presence yourself? If so, then exploring how to grow on Instagram can be a great place to start. Being active on social media is becoming increasingly important for growing as both a brand and advocate within the fitness space – but it’s not something that comes quickly or easily without guidance.

In this blog post, we’ll help you discover what does (and doesn’t) work when it comes to reaching success as a fitness influencer through gaining followers and engaging with your audience on Instagram. Plus, we’ll give tips from several other successful influencers in the calisthenics and bodybuilding world so that there’s no longer any need to wonder what could propel your account forward! So join us as we map out where you should go if achieving success on Instagram is part of your overall growth plan.

How to Grow On Instagram as a Fitness Influencer 

1. Share Quick Workout Circuits

The first tip we recommend is sharing quick workout circuits with your followers. This way, they can get a great sweat without spending hours at the gym or even leaving their homes! Plus, it’s always helpful to provide visuals so that viewers can see how each exercise should be performed and to help them stay motivated.

2. Share Your Research On Diets

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Sharing your research on diets, health tips, and nutrition can also be a great way to engage with followers. People are always looking for new ways to better their health and fitness goals, so you must provide advice and information that is both accurate and helpful.

Providing vegetarian and vegan alternatives to non-vegetarian food products can help you expand your reach to a larger audience.

3. Provide Alternatives To Popular Superfoods

You can also provide alternatives to popular superfoods that are not as accessible to everyone. This will help you gain new followers who appreciate you for providing more affordable options that don’t compromise on health benefits.

This could come in the form of smoothie recipes, snack ideas, or full meals – whatever works best for your content type and interests!

Make sure to include visuals so that viewers can see how each recipe should be prepared and to help them stay motivated.

4. Show off Your Transformation

Another great way to attract more followers is by showcasing your transformation story. People love seeing what others have achieved through hard work, dedication, and consistency! Share before-and-after pictures of yourself as a visual reminder that anything can be possible if you put in the effort—this will be sure to inspire those who come across your page.

Apart from showing off your transformation, you can reach a greater and more worthwhile audience if you buy Instagram likes from a trusted vendor who provides real likes from active Instagram profiles. 

5. Utilize Instagram Stories

How to Grow On Instagram as a Fitness Influencer 

We highly recommend utilizing Instagram stories as an additional platform to engage with your audience. Here you can post quick clips from workouts (including those mentioned in tip 1), share recipes or diet plans, or even take people behind the scenes of your day-to-day life! This provides an excellent opportunity to let viewers get to know you better on a personal level – which will lead them to trust and enjoy the content you provide.

6. Share User-Generated Content

User-generated content (UGC) is an effective way to show appreciation for your loyal followers and help promote your account. Encourage users to tag you in posts related to their progress and achievements, or even better, ask them to submit a video of them performing one of the exercises you’ve outlined on your page! Sharing these stories can not only demonstrate how valuable you are as a fitness influencer but also inspire other potential followers who may be considering joining your online community.

7. Post Quality Content

Quality is key when it comes to Instagram growth. Make sure that each post you share is eye-catching and engaging—if not, followers may quickly move on to the next page. Showcase your best work with compelling captions and professional visuals (or videos) to keep people interested in your account.

8. Reach Out to Influencers

Reaching out to influencers in the same space can be a great way to grow your follower base organically. Connecting with and collaborating with successful influencers in the field of calisthenics and bodybuilding will help you reach new audiences who are just as passionate about fitness!

9. Utilize Hashtags

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When used correctly, hashtags can be an effective way to increase engagement and followers on Instagram. Research relevant hashtags related to calisthenics, bodybuilding, and fitness in general that you can use in your posts. This will help your content be seen by more people who are interested in the same topics!

10. Utilize Instagram Reels

Reels is the latest feature on Instagram that allows users to create and share short-form videos. Reels can be up to 15 seconds long, featuring audio from other Instagram users or songs from music libraries. Take advantage of this new feature by creating content that showcases your bodybuilding or calisthenics skills! This will help you stand out from other fitness influencers and draw more attention to your account.

11. Engage With Your Audience

Engaging with your audience is key if you want to become a successful fitness influencer on Instagram. Comment on other people’s posts, reply to comments left on yours and follow those who follow you back. Doing these things will make your followers feel appreciated and show them that you care about their input. Additionally, take time to respond to direct messages and emails from potential customers or sponsors.


These are just a few tips to help you start your journey as a fitness influencer on Instagram. Remember to be consistent with your content, use the right hashtags, leverage new features like audio content and stories, and engage with your audience regularly! With these methods in place, you’ll be well on your way toward achieving success as a fitness influencer. Good luck!